The primary concern when launching any business is revenue and return on investment. When embarking on a wind tunnel project, investors often struggle to understand how income is generated in their venture, making it challenging to decide on entering the indoor skydiving industry. The aim of this guide is to clarify the principles of income generation in wind tunnel projects.
In the indoor skydiving business, there are various categories of customers who purchase flight time. Each category comes with its unique characteristics that affect the structure of business income. Moreover, the cost of flight time varies based on the day of the week and the time slot chosen for the tunnel flight. When creating a financial model, it's important to take these factors into account.
This category includes adults who buy flight time in the wind tunnel for entertainment purposes. The initial cost for an adult is the highest rate for tunnel flights. Flight time is typically sold in packages ranging from 2 minutes up to less than an hour. The age at which a customer is classified as an adult can be determined by both your business policies and the legal regulations in the country where you intend to operate.
Flights in the wind tunnel are open to children as young as 4 years old. Typically, the cost of a flight for children is lower than that for adults, with potential discounts of up to 15% compared to adult rates. Flight time is typically sold in packages ranging from 2 minutes up to less than an hour. You have the flexibility to set the upper age limit for the children's rate, considering the legal regulations in the country where you intend to install a wind tunnel.
Professionals purchase flight time to refine their flying skills in the wind tunnel. This customer category typically acquires time in larger packages, often spanning several hours. As a benefit, athletes enjoy discounts of up to 50%. Training for athletes comes at a higher cost because professionals fly at higher air flow speeds, resulting in increased electrical consumption. Furthermore, athletes' training sessions are scheduled during off-peak times, which may include late evenings, nights, and weekdays when demand for recreational flights is lower.
A wind tunnel is an excellent venue for group entertainment events such as birthdays, team-building activities, or corporate holidays. In this scenario, the cost structure is determined by the rental duration of the entire tunnel complex, where a buffet can be arranged. Moreover, guests will have the opportunity to enjoy unlimited flights in the wind tunnel.
Wind tunnels with a 4.3-meter diameter are also used for military group training. In this scenario, the cost per minute and the training conditions are specified in the contract.
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